Custom Point of Purchase Retail Displays Since 1954
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Santa Cruz Industries Partners with NiteRider Technical Lighting Systems

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Santa Cruz Industries, Inc. announces the production of steel countertop displays for NiteRider Technical Lighting Systems for their advanced bicycle lighting systems.

The objective was to showcase working models of a variety of lights and battery packs on a small modular display. It is imperative that the consumer can see the lights turned on in order to appreciate this cutting edge LED lighting technology. C-channels are provided next to each battery pack for information cards with technical write-ups explaining these sophisticated lighting systems. The light is installed on a steel tube so the consumer can see how it would be mounted on a bicycle handle bar. A small size and modular design accommodates the often-cluttered, crowded bicycle store environment. It can be used for a single light and battery pack, or chained together to show more lights side-by-side. It can rest on a counter or hang on a slatwall. The display is prominently branded to ensure use with only NiteRider lights.

Made from sheet metal, wire, and steel tubing that is powder coated for durability.
Marvin Christie

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